Agency: McCann New York
Role: Freelance Creative Director/Art Director
CCO: Tom Murphy & Sean Bryan
ECD: Leslie Sims
GCD: Larry Platt & Tom Sullivan
CD/CW: Jake Benjamin (freelance partner)
It was a privilege to be an integral part of the exceptional team that brought home the gold (agency of record) on this new business pitch. It was an extraordinary team effort where each of us were given the room and support needed to play to our strengths in generating brilliant work that will help USPS deliver on their business goals this year and beyond.
As well as driving conceptual thinking at the outset and creating the leave behinds, Jake Benjamin and I contributed three scripts for presentation, two of which were produced for the pitch.
More imagery and content to come.
USPS "Package"
USPS "Handwriting"