As an Army brat, I grew up in a bunch of different cities, absorbing diverse cultures and perspectives along the way. I understood early on, that any subject can generate infinite viewpoints. This served me well as a fine arts and design student and it has served me well in my 20+ career in advertising—which has included stints in Ireland, Germany, San Francisco, Los Angeles and New York. My unique background and experience in agencies around the world helps me offer uncommon solutions for some of the world’s most famous brands
After working in BBDO Dublin as the creative lead on Guinness, Budweiser and Carlsberg, I moved back home became a Creative Director at McCann, New York, leading the global brands of Lockheed Martin, Qualcomm, Microsoft and State Street Global Advisors (I was one of the lead creators behind “Fearless Girl.”) I even got to kill a mascot at VaynerMedia and was the lead creative director on the KraftHeinz account which consist of 15 brands...yes 15!
After I took on the role as Head of Creative / Executive Creative Director at Argonaut New York and help launch and establish our East Coast presence. Today, I am now the Chief Creative Officer of Barbarian.
And though I love advertising and my sneakers, my true joy comes from raising my two boys alongside my endlessly patient wife.
2023
BarbarianChief Creative Officer
2021
Argonaut NYLaunched and established East Coast presences
2020
Planters Super BowlDeath of Mr. Peanut
Birth of Baby Nut
2018
Lockheed MartinThink Inside the Box
D&AD 2018
Most Awarded Creative Director
2017
Cannes 2017Top 5 Cannes Creative Director of the Year.
State Street Global Advisors
"Fearless Girl"
Qualcomm
A member of the successful pitch team.
2016
State Street Global AdvisorsFCS Portfolio Awards: 2 silvers, 1 bronze
2014
MicrosoftA member of a successful all-star team of creatives, partnering with Michael Craven and working along side with Con Williamson, Andy Azula, Mike Howard and Mat Bisher. Together we were responsible in bringing the world's largest pitch to IPG & McCann WorldGroup.
2013
USPSTeam member of the successful McCann New York
pitch team responsible in winning the account.
2012
7UP Winter WonderlandSilver Medal, 2011 AOI Image 36:the best of British Illustration Distinguished Merit Award,
3x3 Pro Show no.9 Awards
2007
Guinness “You’ve Been Kitted”APMC Silver and Bronze
2006
Guinness “You’ve Been Kitted”Echo Awards Diamond and Gold
2005
Guinness “You’ve Been Kitted”An Post Awards Gold
Client: State Street Global Advisors
Agency: McCann NY
Role: Group Creative Director
Artist: Kristen Visbal: Visbal Sculpture, Inc.
CANNES 2017:
TITANIUM:Grand Prix
GLASS:
Grand Prix
OUTDOOR:
Grand Prix
Gold
PR:
Grand Prix
Gold
Silver
PROMO & ACTIVIATION:
Two Golds
Silver
MEDIA:
Two Golds
DIRECT:
Two Golds
Silver
Bronze
DESIGN:
Two Golds
ACT RESPONSIBLE
Cannes Tribute 2017 Award
D&AD 2017:
DIVERSITY& EQUALITY:Black Pencil
INDUSTRY EVOLUTION:
White Pencil
CLIOS 2017:
BRANDED CONTENT:Clio Grand
EVENTS/EXPERIENTIAL:
Clio Grand
INNOVATION:
Clio Grand
OUT OF HOME:
Clio Grand
PUBLIC RELATIONS:
Clio Grand
Three Clio Gold
BRAND DESIGN:
Clio Gold
BRANDED ENTERTAINMENT:
Clio Gold
CRESTA 2017:
AMBIENT MEDIA:Grand Prix
OUTDOOR:
Grand Prix
BRANDED ENTERTAINMENT:
Grand Prix
PROMOTIONS
& INCENTIVES:
Grand Prix
DIRECT MARKETING:
Gold
EPICA AWARDS
OUTDOOR:Grand Prix
Gold
LIA 2017
AMBIENT:Grand LIA
INTEGRATION:
Grand LIA
Two Gold
NON-TRADITIONAL:
Grand LIA
Three Golds
Silver
BANKING/FINANCIAL/
INSURANCE:
Gold
BRANDED ENTERTAINMENT:
Gold
EXPERIENTIAL/
LIVE EVENTS:
Gold
INTEGRATION:
Gold
THE NEW:
Gold
DESIGN:
Bronze
CRISTAL 2017
CORPORATE & PR:Grand Crystal
Gold
OUTDOOR:
Grand Crystal
Two Golds
DESIGN:
Two Golds
MIDAS 2017
CORPORATE IMAGE:Grand Midas
CORPORATE IMAGE:
Gold
DESIGN/IDENTITY:
Gold
EVENT:
Two Golds
INVESTMENT BANK:
Gold
OUT OF HOME:
Gold
PUBLICE RELATIONS:
Gold
SOCIAL MEDIA:
Gold
ADWEEK
BEST ADS OF 2017THE GOOD REPORT 2017
#1 CAMPAIGN FOR GOODTHE ANDYS 2018
GRANDYCRAFT
Gold
RESET
Gold
AD AGE CREATIVITY AWARDS 2018
Experiential Campaign of the YearD&AD 2018
OUTDOOR ADVERTISING/TACTICALBlack Pencil
PUBLIC ENVIRONMENTS
Yellow Pencil
USER GENERATED
Yelllow Pencil
BRAND EXPERIENCE & ENVIRONMENTS
Yelllow Pencil
ADVERTISING & MARKETING COMMUNICATIONS/BRAND
Yelllow Pencil
EARNED MEDIA/LARGE BUSINESS
(OVER 500 EMPLOYEES)
Yelllow Pencil
USE OF OUTDOOR
Yelllow Pencil
USE OF PR
Yelllow Pencil
COMMUNITY EXPERIENCE
Graphite Pencil
DESIGN FOR PUBLIC SPACES
Graphite Pencil
DESIGN/BRANDS
Wood Pencil
OUT-OF-HOME
Wood Pencil
USE OF EVENTS
Wood Pencil
ADC 2018
DESIGN FOR GOOD: ADVERTISINGGold
DESIGN FOR GOOD: EXPERIENTIAL DESIGN
Gold
EXPERIENTIAL DESIGN: GUERRILLA/STUNT
Bronze
EXPERIENTIAL DESIGN: PLACEMAKING
Gold
SPECIAL AWARDS: EXPERIENTIAL DESIGN
Best of Displine
THE ONE SHOW 2018
BEST OF SHOWBEST OF DISCIPLINE
CMO PENCIL
CULTURAL DRIVER
Gold
DIRECT MARKETING: EXPERIENTIAL & INSTALLATIONS
Gold
DIRECT MARKETING: GUERRILLA MARKETING
Gold
PUBLIC RELATIONS: EVENTS & EXPERIENTIAL
Gold
PUBLIC RELATIONS: COMMUNITY BUILDING
Bronze
BRANDED ENTERTAINMENT: LIVE EVENTS
Gold
DESIGN: AMBIENT MEDIA
Gold
SOCIAL MEDIA: COMMUNITY BUILDINGS
Gold
PRINT & OUTDOOR: EXPERIENTIAL & INSTALLATIONS
Gold
PRINT & OUTDOOR: AMBIENT MEDIA
Gold
WEBBY 2018
REAL-TIME RESPONSE (PR)BEST VIRAL PR CAMPAIGN
BEST CAUSE RELATED CAMPAGIN (PR)
BEST USE OF EARNED MEDIA
NEW YORK FESTIVAL ADVERTISING 2018
BEST OF SHOW
OUTDOOR
Grand Prix
AVANT-GARDE
Grand Prix
ACTIVATION & ENGAGEMENT
Grand Prix
BEST USE OF MEDIA
First Prize Award
Second Prize Award
ACTIVATION & ENGAGEMENT
Two First Prize Award
Second Prize Award
DESIGN
Two First Prize Award
Second Prize Award
AVANT-GARDE/INNOVATION
Three First Prize Award
Two Second Prize Award
Third Prize Award
OUTDOOR/OUT OF HOME MARKETING
First Prize Award
Third Prize Award
BRANDED ENTERTAINMENT
Second Prize Award
Third Prize Award
DIRECT & COLLATERAL
Third Prize Award
OUTDOOR
Grand Prix
AVANT-GARDE
Grand Prix
ACTIVATION & ENGAGEMENT
Grand Prix
BEST USE OF MEDIA
First Prize Award
Second Prize Award
ACTIVATION & ENGAGEMENT
Two First Prize Award
Second Prize Award
DESIGN
Two First Prize Award
Second Prize Award
AVANT-GARDE/INNOVATION
Three First Prize Award
Two Second Prize Award
Third Prize Award
OUTDOOR/OUT OF HOME MARKETING
First Prize Award
Third Prize Award
BRANDED ENTERTAINMENT
Second Prize Award
Third Prize Award
DIRECT & COLLATERAL
Third Prize Award
EFFIE 2018
BEST OF SHOW
Grand Effie
CARPE DIEM - PRODUCTS
Gold
CORPORATE REPUTATION
Gold
POSITIVE CHANGE: SOCIAL GOOD - BRANDS
Gold
FINANCE
Gold
SMALL BUDGETS - PRODUCTS
Gold
MEDIA IDEA
Gold
MEDIA INNOVATION - EXISTING CHANNEL
Gold
Grand Effie
CARPE DIEM - PRODUCTS
Gold
CORPORATE REPUTATION
Gold
POSITIVE CHANGE: SOCIAL GOOD - BRANDS
Gold
FINANCE
Gold
SMALL BUDGETS - PRODUCTS
Gold
MEDIA IDEA
Gold
MEDIA INNOVATION - EXISTING CHANNEL
Gold
AICP
NEXT AWARDS 2018
NEXT AWARDS 2018
THE MOST NEXT AWARD
NEXT BRANDED CONTENT
NEXT CAUSE MARKETING
NEXT EXPERIENTIAL
NEXT BRANDED CONTENT
NEXT CAUSE MARKETING
NEXT EXPERIENTIAL
CANNES 2018
SUSTAINABLE DEVELOPMENT GOALS
Bronze
CREATIVE EFFECTIVENESS
Silver
Bronze
Gold
Bronze
CREATIVE EFFECTIVENESS
Silver
Bronze
THE ONE SHOW 2019
CREATIVE EFFECTIVENESSGold
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Director: Lance Accord
LIA 2017
TV/CINEMA/ONLINE FILM (HUMOR):
Silver
TV/CINEMA/ONLINE FILM (CAMPAIGN):
Bronze
Silver
TV/CINEMA/ONLINE FILM (CAMPAIGN):
Bronze
THE ANDYS 2018
IDEA:
Gold
Gold
CHICAGO INTERNATIONAL
FILM FESTIVAL TELEVISION
AWARDS 2018
FILM FESTIVAL TELEVISION
AWARDS 2018
COMMERCIAL CAMPAIGN:
Silver
Silver
THE ONE SHOW
SHORT FORM:
Two Merit
Two Merit
NEW YORK FESTIVAL
ADVERTISING 2018
ADVERTISING 2018
FILM:
Finalist Certificate
Finalist Certificate
ADVERTISING CLUB
OF NEW YORK 2018
OF NEW YORK 2018
BRAVE BRAND HONOREE
2018 Honorees include:
Burger King and Lola MullenLowe: "Scary Clown Night"
Diesel and Publicis: "Go with the Fake"
Ikea and Acne: "Ikea’s Response to Balenciaga"
KFC and Mother London: "FCK"
Mars Wrigley Confectionery and DDB Chicago: "Exclusive the Rainbow"
Nike and W+K: "Nike Breaking2"
Orange Telecom and FP7/CAI: "Now or Never"
Procter & Gamble and BBDO NY: "The Talk"
Qualcomm and McCann NY: "Ignore This – Beatbox & Bavarian Dance"Tide and Saatchi & Saatchi NY: "It’s a Tide Ad"
2018 Honorees include:
Burger King and Lola MullenLowe: "Scary Clown Night"
Diesel and Publicis: "Go with the Fake"
Ikea and Acne: "Ikea’s Response to Balenciaga"
KFC and Mother London: "FCK"
Mars Wrigley Confectionery and DDB Chicago: "Exclusive the Rainbow"
Nike and W+K: "Nike Breaking2"
Orange Telecom and FP7/CAI: "Now or Never"
Procter & Gamble and BBDO NY: "The Talk"
Qualcomm and McCann NY: "Ignore This – Beatbox & Bavarian Dance"Tide and Saatchi & Saatchi NY: "It’s a Tide Ad"
CLIO 2018
FILM:
Shortlist
Shortlist
When the commercial breaks come on while you’re watching TV,
a lot of people naturally look to their smartphones to see what’s going on.
a lot of people naturally look to their smartphones to see what’s going on.
And since Qualcomm invented the technology that makes smartphones so mesmerizing and indispensible, we are totally okay with that. So watch our commercial, or go ahead and check your smartphone. Either way, you're getting a whole lot of Qualcomm.
Client: Lockheed Martin
Agency: McCann New York
Role: Group Creative Director
Today, the space race isn’t between countries. It’s between aerospace companies. Making recruitment more important than ever. Lockheed Martin asked us to help them recruit the most brilliant minds in the country. So we created something the most talented engineers can’t resist. A challenge. We surprised Virginia Tech with a 14 foot mysterious box that appeared in the middle of campus. To find out what the box held inside, students were asked to solve expert aerospace equations in order to “Unlock” the box. When the box was finally unlocked, those with the skills capable of doing so were rewarded with a VR type experience using a system of mirrors and video technology. They also discovered something else they weren’t expecting... a job offer with Lockheed Martin’s space department.
D&AD 2019:
DIGITAL DESIGN:
Graphite Pencil
EXPERIENTIAL:
Shortlist
ADWEEK’S 2019
DESIGN INVENTION
AD TECH INVENTION
OUT-OF-HOME MEDIA INVENTION
Gold
EVENT:
Silver
IPROMOTIONS & INCENTIVES:
Bronze
Graphite Pencil
EXPERIENTIAL:
Shortlist
ADWEEK’S 2019
THE PROJECT ISAAC AWARDS:
DESIGN INVENTIONAD TECH INVENTION
OUT-OF-HOME MEDIA INVENTION
EPICA AWARDS 2019:
BRANDED CONTENT:Gold
EVENT:
Silver
IPROMOTIONS & INCENTIVES:
Bronze
CLIOS 2019:
DIRECT MARKETING:
Silver
SPATIAL DESIGN:
Silver
INNOVATION:
Shortlist
Gold
EXPERIENTAL DESIGN:
Silver
Bronze
EXPERIENCE DESIGN-INSTALLATIONS:
Bronze
EXPERIENCE DESIGN-GUERILLA/STUNT:
MERIT
Silver
SPATIAL DESIGN:
Silver
INNOVATION:
Shortlist
LONDON INTERNATIONAL AWARDS:
CLIENT PROMOTION:Gold
EXPERIENTAL DESIGN:
Silver
ADC AWARDS 2020:
DIGITAL EXPERIENCES-AUGEMENTED/MIXED REALITY:Bronze
EXPERIENCE DESIGN-INSTALLATIONS:
Bronze
EXPERIENCE DESIGN-GUERILLA/STUNT:
MERIT
EFFIES 2020:
$10,000 WINNERS
Client: Planters
Agency: VaynerMedia
Role: Group Creative Director
Director: Dave Meyer
THE DRUM
SOCIAL BUZZ AWARD:
BEST SOCIAL STUNTSaturday Night Live - January 25, 2020
New Yorker
Client: MiO
Agency: VaynerMedia
Role: Group Creative Director
Water is plain. It’s boring. Dare we say, it’s broken. So we fixed it.
Director: Noam Murro
Director: Dave Meyer
Client: The Zebra
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Client: The Zebra
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
No matter who you are, where you live, or what you drive, the Zebra is an insurance expert for everyone.
To help the brand’s first major advertising campaign stand out from the comically cluttered insurance space, we created a brightly colored brand world that is as beautiful as it is funny.
Client: Cricket
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Designer: Philip Cheaney
Client: Cricket
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Client: Cricket
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Client: Cricket
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Client: Cricket
Agency: Argonaut
Role: Head of Creative / Executive Creative Director
Client: Kraft Mac and Cheese
Agency: VaynerMedia
Role: Group Creative Director
Kraft found that 56% of parents have served their kids mac & cheese for breakfast more often during COVID-19 lockdowns. So for the first time ever, Kraft Mac & Cheese is removing dinner from its iconic blue box...because isn't it also approved for breakfast?
Client: Devour
Agency: VaynerMedia
Role: Group Creative Director
You don’t take dainty, delicate bites of Devour. No, no my friend. You eat like an animal. That’s the tagline. It’ll all make sense when you watch the videos on the left. Did you watch them yet?
Director: Steve Miller
Client: Jett Puffed
Agency: VaynerMedia
Role: Group Creative Director
Animators: Aardman Studios
Having a crappy day? A crappy year? Maybe you need to look on the fluffy side of life. Or just eat some marshmallows.
Social campaign: Puff Pals training camp
Client: Creative Roots
Agency: VaynerMedia
Role: Group Creative Director
1 in 2 kids are underhydrated. KraftHeinz launched a new product called Creative Roots to help hydrate kids.
Jimmy Kimmel intergration
Client: Maxwell House
Agency: VaynerMedia
Role: Group Creative Director
1.4 mill Veteran’s are considered at-risk of homelessness. After their dedicated service, Maxwell House believes every Veteran deserves a home of their own. So Veteran’s Day 2020, they partenered with Operation Finally Home to help give houses to those who have given everything.
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Designer/Illustrator: George Katz
Agency: McCann New York
Role: Group Creative Director
Designer/Illustrator: George Katz
Qualcomm is a partner of Formula E, an automotive race similar to Forumla 1, but with one major twist - all of the cars are powered by electric.
Qualcomm asked us to design a series of race posters for two races, Paris and New York.
Qualcomm asked us to design a series of race posters for two races, Paris and New York.
The posters were so well received with in Qualcomm and Forumla E, they asked us to design the safety car for the two day race weekend in New York City, the first time that any race of it's kind has ever been held.
ONE-OFF SPECIAL PIECE FOR MOMA
screen inks
car paint
aluminum sheet
size 44”x60”
screen inks
car paint
aluminum sheet
size 44”x60”
LIMITED EDITION POSTERS
spot UV
embossing
metallic paint
120 gram
size 44”x60”
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Qualcomm partnered with the New Yorker to have directors make short films based on New Yorker magazine covers.
These short films were then showcased during the New Yorker Festival.
These short films were then showcased during the New Yorker Festival.
DROPPED CALL
DIRECTOR: Lucy Walker
DIRECTOR: Lucy Walker
THE ENCHANTED FOREST
DIRECTOR: Emily Carmichael
DIRECTOR: Emily Carmichael
SCREEN TIME
DIRECTOR: Peter Huang
DIRECTOR: Peter Huang
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Director: Jordan Brady
This is a continuation from the Bavarian Dance and Beatboxing Dad.
People love their smartphones. And while they think that's because of the screen or the camera or all those apps, the reality is what people really love- what they can't live without- is the Qualcomm technology that makes it all possible. After all, Qualcomm invented the smart behind every phone you can think of.
People love their smartphones. And while they think that's because of the screen or the camera or all those apps, the reality is what people really love- what they can't live without- is the Qualcomm technology that makes it all possible. After all, Qualcomm invented the smart behind every phone you can think of.
When the commercial breaks come on while you’re watching TV, a lot of people naturally look to their smartphones to see what’s going on. And since Qualcomm invented the technology that makes smartphones so mesmerizing and indispensible, we are totally okay with that. So watch our commercial, or go ahead and check your smartphone. Either way, you're getting a whole lot of Qualcomm.
Features Vanessa Rubio from the Neflix Series Cobra Kai
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Director: Lance Accord
We want the world to better understand Qualcomm and we thought the best way to do that was to show that Qualcomm is already an important (and beloved) part of their everyday lives.
Most people have no idea, but Qualcomm is the reason why they love their smartphones so much – whether they love it for the speed, the battery life or all the amazing applications and capabilities that smartphones have introduced into our lives. It’s all made possible by Qualcomm.
People love their smartphones. And while they think that's because of the screen or the camera or all those apps, the reality is what people really love- what they can't live without- is the Qualcomm technology that makes it all possible. After all, Qualcomm invented the smart behind every phone you can think of.
Client: Qualcomm
Agency: McCann New York
Role: Group Creative Director
Director: Rob Leggatt
Qualcomm invents the foundational technology that allows for innovations by leading the world to 5G, Iot, and AI. So get ready, there’s a
whole lot more Qualcomm coming your way.
Came First
Before Announcement
Go Fund Yourself
Go Fund Yourself - Director’s Cut
Came First :15
Louvre, Paris, France
Translation: Augment the reality. Revolutionize ideas. 5G is coming.
New York City, New York
Before Announcement
Go Fund Yourself
Go Fund Yourself - Director’s Cut
Came First :15
Louvre, Paris, France
Translation: Augment the reality. Revolutionize ideas. 5G is coming.
New York City, New York
San Diego, California
Client: State Street Global Advisors
Agency: McCann NY
Role: Group Creative Director
FCSPortfolio Awards:
TV: Bronze
BANNERS: Silver
BANNERS: Silver
PRINT: Silver
While others portray a false sense of ease, State Street Global Advisors isn’t afraid to acknowledge that the world of investing may be complicated but opportunities are still there for the taking. “There’s opportunity in complexity” is a campaign that invites audiences to see the world through the eyes of someone working at SSGA.
Suddenly, hidden market factors and trends become obvious and lead to innovative solutions that only SSGA can deliver. Put simply, the difference between SSGA and other financial institutions is the difference between black and white and color.
The campaign (TV, print, digital) had a Reach of 98.1% and GRP of 947.51.*
The campaign (TV, print, digital) had a Reach of 98.1% and GRP of 947.51.*
FCS Portfolio Awards: Silver
Client: United States Postal Service
Agency: McCann New York
Role: Group Creative Director
Every day, visionaries are creating the products of the future. And every day, the United States Postal Service delivers that future to the most places nationwide. By delivering more e-commerce to more homes than anyone else in the country, businesses can rely on the latest technology and vast expertise of the United States Postal Service to deliver their visions of the future affordably and on time.
Client: Microsoft
Agency: m:united/Microsoft
Role: Creative Director
Client: MasterCard
Agency: McCann XBC
Role: Associate Creative Director
Integrated Campaign for MasterCard in partnership with Stand Up 2 Cancer, which included TV, Out of Home, & Digital (R/GA).
The Plate logo was the key component to the campaign.
The Plate logo was the key component to the campaign.
MasterCard And Stand Up to Cancer "Running" featuring Eric Stonestreet
MasterCard and Stand Up to Cancer "Mascot"
MasterCard and Stand Up to Cancer "Mascot"
Client: MasterCard
Agency: McCann XBC
Role: Creative Director
DIRECTOR'S CUT
Client: MasterCard
Agency: McCann XBC
Role: Creative Director
Beyoncé's "Mrs. Carter's Court" World Tour in partnership
with MasterCard.
with MasterCard.
Client: UFC
Agency: McCann NY
Role: Group Creative Director
With UFC star, Ronda Rousey, transcending the sport of MMA, these pre-roll films aimed to show people that MMA is a worthy pursuit for young girls.
The videos were syndicated across the web turning these young combat athletes into online stars. JJ was even interviewed by Ellen DeGeneres.
Client: TJX
Agency: McCann New York
Role: Group Creative Director
Features Vanessa Rubio from the Neflix Series Cobra Kai
Client: Pepsico
Agency: BBDO Dublin
Role: Creative Director
Illustrator: Steve Simpson
2011 AOI IMAGE 36:
Silver Medal
3x3 PRO SHOW No. 9 AWARDS:
The Best of British Illustration & Distinguished Merit Award
This became the look and theme for the 7UP Christmas Market in Dublin, Ireland, along with the look for all medium.
This became the look and theme for the 7UP Christmas Market in Dublin, Ireland, along with the look for all medium.
Client: Atlantic Standard Denim
Role: Creative Director / Designer